EA Mobile Spins Wildly
Yeah, yeah - you're as tired of seeing these updates as we are of writing them... or, more accurately, as we are of dreaming how they should work. Electronic Arts has announced a new focus on smartphone and iPod games which includes Sims and Hasbro-branded games. You know the drill - where's Wing Commander? The press release says:
LOS ANGELES--(BUSINESS WIRE)--April 2, 2008--EA Mobile(TM), a division of EA's Casual Entertainment Label, today announced the availability of five new titles for mobile phones and two iPod games. Continuing its tradition of creating high-quality, easy-to-play, casual entertainment, EA Mobile has launched these exciting, new titles: The Sims(TM) 2 Castaway and The Sims(TM) Pool, both extensions of the enormously popular The Sims franchise; Monopoly(R) Here & Now, a modern version of the world popular board game; Yahtzee(R) Adventures, the treasured dice game updated with unique characters and settings; and Merv Griffin's Crosswords(TM), based on the popular TV show. In addition, visually rich iPod versions of the hit Hasbro games Scrabble(R) (in North America only) and Yahtzee(R) are now available for purchase from the iTunes Store."EA Mobile continues to create and distribute games that compel potential customers to download and play games on mobile devices," said Travis Boatman, Vice President of Worldwide Studios, EA Mobile. "The wide range of handsets, from everyday devices to sophisticated 3G phones, and the iPod, provide great platforms that foster and satisfy consumer demand for anytime entertainment."
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