A Phenomical Purchase Share on Facebook Share on Twitter Update ID

Reuters has posted a press release announcing that Electronic Arts has purchased Phenomic, a German game development house:
LEIPZIG, Germany, Aug 23 (Reuters) - Electronic Arts Inc., the world's biggest video game publisher, said on Wednesday it has bought German firm Phenomic for an undisclosed sum to gain a better foothold in real-time strategy games.

"We expect real-time strategy combined with broadband to open new, wider markets," Gerhard Florin, head of international publishing at EA, told Reuters in an interview.

The interesting thing about this announcement is the unusual focus: online RTS games. These are in no way a proven trend - combined with the money EA is spending on relaunching the Command and Conquer series, they must have a very interesting strategy mapped out. We can be happy that their future plans involve trying something unproven rather than simply waiting for other companies to develop the next big thing. Lets hope this new spirit will someday include bringing back Wing Commander!

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